The IC Global Café: ‘How to identify, establish and manage successful externally funded scholarship programmes’
Universities in established education destinations such as the US, UK, Canada and Australia have ample experience in developing sponsored student or scholarship programmes with Government, non-profit, or private organisations. However, it is a fairly new tool for internationalisation for most universities in emerging education destinations.
This Café will be an introductory training in why and how sponsored student/scholarship programs are beneficial for universities, how to identify and engage with possible scholarship providers, and share lessons learnt in establishing and managing externally funded or co-funded scholarship programmes in your institution for undergraduate or graduate programs.
What is the objective of the Café: To share and discuss information and ideas on sponsored student and scholarship programs and how to determine the best fit and format for your institution.
By the end of the Café you will have started to reflect on:
- The strengths, weaknesses, opportunities and threats (SWOT) to your institution to establish or grow sponsored student/scholarship programs
- Which team or units at your university would need to be involved in developing sponsored student/scholarship programs
- What would be realistic goals to set for your institution in the process of establishing sponsored/scholarship programs
Who will benefit most?
- International office directors with responsibility for international student recruitment and admissions at the undergraduate or graduate level
- Corporate development directors or assistant directors with responsibility for developing new business ideas for tuition growth
- Scholarship unit directors or managers with responsibility for the management of national and/or international scholarship programs
Our expert speaker
Melissa is the director of international student recruitment and marketing at Koç University in Turkey and brings her 18 years of experience in the public, private and non-for profit sectors to help higher education institutions and government organisations advance their internationalisation goals by being better at: understanding and communicating their strengths in new markets with limited resources, and developing scholarship and sponsored student programs.
She has worked at Koç University for 8 years where she has led Erasmus+ strategic partnership projects on the use of internationalisation data for decision making, digital transformation projects that included the use of CRM and online application and marketing monitoring systems, joint research partnership programs, and marketing and recruitment plans for joint Master degrees.
She is a founder of the Internationalisation of Turkish Research Universities group and contributes as a practitioner researcher to projects related to the role of international students at the national level. Originally from Venezuela, she graduated as an Urban Planner from Universidad Simon Bolivar, and was later a Chevening Scholar at the London School of Economics in the UK (MSc in Development and Environment Studies). Before working in international education, Melissa held sustainability, regeneration and community engagement and Development consulting roles in Spain and the UK. Melissa is also an IC Global Fellow.